Senior Merchandising Manager, China

Job Title: Senior Merchandising Manager, China
Contract Type: Permanent
Location: Shanghai, China
Salary: Negotiable
Reference: 20200913_1595224319
Contact Name: Johannes Tan
Contact Email:
Job Published: July 20, 2020 13:52

Job Description


  • Develop and define merchandising strategy, reflective of the Company's strategic business vision, balancing key financial metrics with brand-building objectives:
    • Develop a merchandising vision and strategy that challenges and changes not only how we show up to our customers, but also our internal norms and habits
    • Reimagine the way our customers shop our categories by creating narrative, compelling product storytelling with elevating assortment mix
    • Lead and manage the development of assortment and assortment planning, which support the high-level assortment vision and maximize sales, margin, and turnover
    • Review seasonal assortments relative to the merchandise plan and financial company targets
    • Develop and refine a strategic view of customer segments and behaviours, in order to better position brand and products in China
  • Aggressively drive the business by identifying category and product opportunities and developing action plans to maximize best results by analysing and react to product and financial performance
  • Identify fulfilment and inventory strategies to optimize inventory productivity; forecast future assortment; evaluate and develop assortments based on key trends &
  • Build strong relationships with wholesales & e-commerce team to understand, influence and drive business objectives, ensure proper execution of strategies and goals are being met/surpassed in a timely manner
  • Co-develop new ways of presenting our brand to customers through marketing, site merchandising, selling models, and technology
  • Work with regional and local partners to understand shifts in consumer buying behaviour, current fashion trends, and the competitive landscape to optimize business opportunities and identify white space
  • Adjust strategies in-season where needed and provide appropriate and timely direction in order to react to customer and business needs
  • Manages budget, purchases projections, OTBs, store openings and ad hoc projects


  • Bachelor's Degree in Business, Product Development, Fashion Merchandising, Economics or related subject Advanced degree (MBA, Master's) preferred
  • 10 + years of merchandising experience required; omnichannel experience highly desirable
  • Knowledge of footwear fashion market along with current market trends and competitors analysis
  • Market knowledge, understanding of competitors, including pricing, style & key messaging to make sound recommendations for product/assortment
  • Excellent interpersonal, problem-solving, presentation, budgeting, project management (from conception to completion) & planning skills
  • Strong financial acumen and analytics Solid understanding of components of gross margin and inventory management to maximize profitability
  • Highly organized & proactive with strong ownership & passion for the brand
  • Creative, visionary and able to clearly articulate product point-of-view
  • Team-oriented & collaborative with the ability to manage cross-functional relationships across multiple levels & influence business decisions with internal & external partners
  • Strong client and stakeholders management/leadership, dynamic and self-motivated
  • Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment
  • Proficiency with Microsoft Office suite, with advanced excel skills
  • High proficiency in written and spoken English & Chinese

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