Senior Marketing Manager, Healthcare Services
|Job Title:||Senior Marketing Manager, Healthcare Services|
|Contact Name:||Jolene Lee|
|Job Published:||November 01, 2019 14:49|
Our client is a leading healthcare provider looking for a Senior Marketing Manager to drive the Company's marketing efforts to generate revenue and increase brand awareness in Singapore.
Reporting to the Managing Director, you will manage all aspects of marketing and business development to physicians, specialists, other healthcare providers and allied healthcare practitioners. You will plan and execute marketing activities including print, online, electronic media, direct mail and events or conferences aimed at HCPs. In addition, you will develop and manage direct marketing plans for primary care providers to introduce them to Centers of Excellence, company services and specialists including supporting the launch of new Center of Excellence and other new services in the pipeline.
You will also monitor, report & recommend actions to counter competitors' service line and specialists marketing activities and develop strategies to enhance opportunities to engage meaningfully with providers in the medical community. Preparation of periodic reports illustrating business development volume, potential market share, and areas for potential expansion of business development efforts is required.
Ideally, you come with a minimum of 5 years of marketing experience and at least 2 years in a managerial capacity. You have a recognized degree in business, marketing or related discipline. Healthcare marketing experience with a strong understanding and interest of local and regional healthcare industry is highly preferred. You possess strong verbal, written and presentation skills coupled with strong negotiation and influencing skills.