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Regional Marketing Manager, Chinese Payment Leader

Job Title: Regional Marketing Manager, Chinese Payment Leader
Contract Type: Permanent
Location: Hong Kong, Hong Kong
Industry:
Salary: bonus
Start Date: ASAP
Reference: BTC6747_1501752249
Contact Name: Brenda Choy
Contact Email: bchoy@profileasia.com
Job Published: August 03, 2017 17:24

Job Description

A Chinese mobile payment leader is expanding the team to cope with rapid business expansion. They are now seeking a Regional Marketing Manager to drive brand awareness and usage among cross-border travellers.

  • Accountable for developing brand and communication strategy, positioning, and value proposition
  • Drive brand awareness and usage through digital, social media, advertising and partnership marketing
  • Initiate exciting and attention catching campaigns and promotions to increase usage
  • Work with merchants on partnership marketing and develop any in-store marketing activities

Requirements:

  • Bachelor Degree holder with at least 6-10 years of experience in brand marketing and product marketing
  • Creative, strategic, forward thinking and adaptive to new technology
  • Ability to collaborate well with cross-functional teams and meet deadlines
  • Superior in communication and presentation skills
  • Fluent in English and Mandarin