Overseas Franchise Director, Lifestyle Retailer

Job Title: Overseas Franchise Director, Lifestyle Retailer
Contract Type: Permanent
Location: Hong Kong, Hong Kong
Salary: Bonus
Reference: BTC6020_1518089647
Contact Name: Brenda Choy
Contact Email:
Job Published: February 08, 2018 19:34

Job Description

My client is a large apparel, accessories, homeware and lifestyle retail chain in Greater China with over 300 POS. They are aspired to offer thoughtful and chic designed products that can improve way of living. They are looking to further expand their retail and franchise business overseas and now appointing an experienced business development individual to join their team.

  • Develop sales and growth strategy for overseas markets in Asia and other parts of the world in view of increasing revenue, profitability, market share and market penetration.
  • Understand the brand DNA and set business objectives
  • Identify business opportunity for self-owned retail stores and/ or franchise business
  • Identify and partner with trustworthy franchise partners, and maintain trade relationships to grow revenue and locations
  • Work with franchise partners on product assortment, store design and layout and in-store marketing activities to maximize sell-in results


  • Bachelor degree holder with a minimum 15 years of experience in franchise/ wholesale from fashion apparel industry
  • Strong sales track record with wholesale/ franchise experience in overseas markets
  • Possess business acumen and strong negotiation and presentation skills
  • Organized, systematic, responsible and enthusiastic
  • Fluent in English and Mandarin

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