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Director, Head of Marketing, Fortune 500 Payment Solutions

Job Title: Director, Head of Marketing, Fortune 500 Payment Solutions
Contract Type: Permanent
Location: Taiwan, Taiwan
Industry:
Salary: Bonus
Start Date: 01/10/2017
Reference: BTC6714_1501723927
Contact Name: Brenda Choy
Contact Email: bchoy@profileasia.com
Job Published: August 03, 2017 09:32

Job Description

Our client is a sought-after Fortune 500 payment solution and system organization. An opportunity now exists for a creative and forward thinking marketer to join them as Head of Marketing to be based in Taiwan.

  • Accountable for planning and implementation of integrated marketing activities from budget planning, traditional and digital media planning, event organizing, and loyalty marketing to promotional campaigns.
  • Manage external vendors and their performance for smooth execution of work and be the driver on innovative approach to penetrate the market and enhance company branding; product usage.
  • Provide insights and suggest improvement through regularly tracking and analysis of customer behaviour, customer acquisition and retention rate, ROI and competitors' activities.

Requirements:

  • 10+ years of Marketing and branding experience from FMCG/ technology / finance industry
  • Proven track record in driving marketing initiatives and meeting business objectives
  • Excellent in project management and communication with internal and external parties
  • Energetic, driven, ability to think out of the box
  • Fluent in Mandarin and English