Director, Head of Marketing, Fortune 500 Payment Solutions
|Job Title:||Director, Head of Marketing, Fortune 500 Payment Solutions|
|Contact Name:||Brenda Choy|
|Job Published:||August 03, 2017 09:32|
Our client is a sought-after Fortune 500 payment solution and system organization. An opportunity now exists for a creative and forward thinking marketer to join them as Head of Marketing to be based in Taiwan.
- Accountable for planning and implementation of integrated marketing activities from budget planning, traditional and digital media planning, event organizing, and loyalty marketing to promotional campaigns.
- Manage external vendors and their performance for smooth execution of work and be the driver on innovative approach to penetrate the market and enhance company branding; product usage.
- Provide insights and suggest improvement through regularly tracking and analysis of customer behaviour, customer acquisition and retention rate, ROI and competitors' activities.
- 10+ years of Marketing and branding experience from FMCG/ technology / finance industry
- Proven track record in driving marketing initiatives and meeting business objectives
- Excellent in project management and communication with internal and external parties
- Energetic, driven, ability to think out of the box
- Fluent in Mandarin and English
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