Asia Marketing Director, US Fabric/ Apparel Company

Job Title: Asia Marketing Director, US Fabric/ Apparel Company
Contract Type: Permanent
Location: Hong Kong, Hong Kong
Salary: bonus
Start Date: ASAP
Reference: BTC6761_1508302063
Contact Name: Brenda Choy
Contact Email:
Job Published: October 18, 2017 12:47

Job Description

Our client is a renowned US- headquartered manufacturer of specialty chemicals and fabrics. They currently are appointing a strategic marketer to join them to work closely with global HQ devise Asia Strategy for their functional and specialty fabric / apparel division.

  • Work with global product owners on functional fabrics on global new product pipeline and global strategy
  • Consolidate and analyze value chain and market intelligence on fabric/ apparel industry
  • Generate and feed the insights into Asia Strategy and business development opportunities
  • Identify the customer value proposition on new products, segment, Go-to-Market strategy that fit the Asian markets
  • Collaborate and provide direction and insights to internal Branding, Marcom, CRM, Category, Product teams


  • Bachelor degree with 15-20 years of strategic marketing experience from fabric, garment, FMCG industries
  • Highly analytical and perceptive with strong commercial sense
  • Influential, persuasive and meticulous
  • Ability to work in a matrix environment and with ambiguity
  • Fluent in English and Mandarin

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