InsurTech and digital technologies have disrupted the traditional insurance industry significantly. In the last 12 months, we have placed more non-traditional candidates into the insurance industry than ever before. By looking into alternative approaches to business, insurers are rethinking their hiring strategy and seek to expand their organisation beyond the usual candidate pool.
This report highlights the changing trends of hiring within insurance and what to expect in 2020.
4 FORCES DRIVING INSURANCE HIRING
1. DIGITALIZATION
Life Insurance
Agencies, brokers and bancassurance have been the traditional channels for insurance growth. With the emergence of rapidly evolving customer behaviours and digitalization of customer access, a few insurers are leading the way to digitize their business more quickly than anticipated.
While insurers need to embrace this digital transformation across agency and bancassurance channels, they will also need to create benefits and efficiencies for the more traditional channels in order to adapt to these new technologies. Customer journey and user interface are increasingly at the forefront of senior leadership conversations.
“The threat comes not from the technology, but the failure to seize its business potential, claiming first mover advantage.”
Insurance Disrupted: General Insurance in a Connected World, Deloitte LLP, 2015
Non-Life Insurance
The development of new platforms from outside the traditional industry has grown at an exceptional rate. InsurTech and digital insurance have disrupted traditional insurance companies, for example, FWD offering entirely online insurance services for its clients. China is currently the market leader in providing one-stop platforms (e.g. WeChat) for the seamless customer experience. Other APAC markets are closing the gap.
Online aggregators allow customers to easily compare products and prices before buying a policy. We are seeing increased transparency across products, streamlined purchasing processes and improved customer satisfaction across insurance and other areas of e-commerce.
For insurers to offer a truly seamless digital customer experience, they must collect and use data effectively. This requires experienced project managers to modernise internal processes as well as technology developers to create user-friendly applications. Both should work closely with innovation and partner leads to ensure seamless integration and effective product reach to customers.
Additionally, due to customers buying insurance directly online, insurance firms will need to put into place cybersecurity protections to safeguard customer data and ensure customer privacy. These developments mean making sure the business is on board and experimenting with different business lines. The insurers who get this right will reduce overhead and streamline operations to deliver cost efficiencies and differentiation in this highly competitive landscape.
With the majority of the world’s population actively online, digital disruption is now the norm. According to a Deloitte survey on 2020 trends in the EMEA insurance market, many insurers believe technology will only continue to advance in the coming years. Insurers should leverage these technologies to their advantage to stay ahead of the curve.
2. EXPANDING REVENUE CHANNELS
With margin pressures and new disruptions across the industry, insurers are currently looking at alternative sources of revenues.
As direct insurers expand their reinsurance capabilities to offer a one-stop-shop to clients, they are now looking beyond their current use of agents and brokers. Instead, insurers are embracing technology as a way to create common marketplace platforms as well as social media to curate customer buying experience.
Insurance firms have not been shy to leverage their balance sheet to offer more comprehensive structured solutions within the global market for their institutional clients, as well as expanding their direct investments capability in the chase for yield.
FinTechs are expected to see significant growth, largely in part due to the increased accessibility of financial accounts through mobile phones. Particularly in the emerging markets, FinTechs have the potential to generate an additional GDP of US$3.7 trillion by 2025.
3. UPGRADE OF TALENT
As a result of these expanding revenue channels, insurance companies are looking beyond hiring within the traditional industry. We have seen new headcounts for roles such as:
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Head of Innovation
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Partnerships Manager
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Digital Legal/Technology Compliance
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Data Analytics
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Head of Global Markets Structuring
These roles did not exist before and are relatively new in the industry. When hiring for these positions, candidates from diverse backgrounds are considered, including from the FMCG, technology and other non-insurance sectors.
Across the support functions, clients have become much more interested in hiring candidates from industries that have undergone massive upheavals, such as banking and technology. They tend to look outside traditional large insurers for more innovative, solution-oriented employees. As the digital insurance space grows, the competitive landscape shifts significantly and the challenges across the industry evolve.
We are also seeing an increase in demand from non-insurance candidates who now want to join the insurance industry. Candidates want the stability of joining an asset owner as well as the opportunity to drive anticipated changes.
To improve infrastructure, HR departments across the region are increasingly looking to upskill their staff. This can be attributed to significant advances in the insurance workplace, such as:
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Improved technology to allow for agile working environments
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Genuine wellness programs – remote working, gym memberships, meaningful benefits
Strong company culture is crucial to attracting and retaining talent. According to our survey conducted with the Roffey Park Institute of nearly 3,000 professionals across APAC, a culture that embraces professional development and continuous learning was at the top of the list of attributes employees look for in an organisation.
HIRING HOTSPOTS IN 2020
Hiring for insurers is expected to expand in 2020. This is primarily due to the following industry disrupters, which we predict to be the top insurance hires over the next year:
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Head of Partnerships
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Enterprise Risk Management
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Tech / Data Privacy Lawyers
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Global Markets Derivatives Sales & Structuring
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Direct Investments / Alternative Investments
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Forward-thinking HR / HR Op Design
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Innovation / Customer Experience
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Technology Developers
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Data Analytics
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Project Managers to drive digitalization for more brick & mortar insurers
4. CHINA DEVELOPMENTS
Recruitment trends in China are shifting the focus away from the traditional insurance business and more towards the technology sector. For instance, e-commerce companies are setting up their business to support freight insurance. Over the past few years, new and diverse types of insurance products have been created, and product, risk and digital hires are noticeably active in the market.
With the opening of China’s financial services market, insurance is becoming an increasingly important industry. Local regulators have begun approving organisations to set up their WFOE insurance businesses in China. Due to this ongoing progress, we anticipate the recruitment market will be very active over the next 3 to 5 years.
RECENT INSURANCE PLACEMENTS BY PROFILE
ROLE | ORGANISATION | LOCATION |
Head of China |
Global Insurance Firm |
China |
General Counsel, APAC |
Global Insurance Firm |
Hong Kong |
Head of Digital Legal, APAC |
Asian Insurance Firm |
Hong Kong |
Regional Digital Lead |
European Insurance Firm |
Hong Kong |
Director, Credit Research |
Global Insurance Firm |
Hong Kong |
Chief Operating Officer |
Global Insurance Firm |
Hong Kong |
Head of Talent Management & Development, APAC |
European Insurance Firm |
Hong Kong |
Group Head of Talent & OD |
Digital Insurer |
Hong Kong |
Head of Compensation and Benefits |
European Insurance Firm |
Hong Kong |
Head of HR |
European Insurance Firm |
Hong Kong |
Head of Talent Management, APAC |
Global Insurance Firm |
Hong Kong |
Head of Service Delivery |
Global Insurance Firm |
Hong Kong |
Senior Manager, Strategic Investment |
Global Insurance Firm |
Hong Kong |
Head of APAC Performance & Rewards |
Global Insurance Firm |
Hong Kong |
Regional HR Business Partner |
European Insurance Firm |
Hong Kong |
Content Strategy & Editorial Manager |
Global Insurance Firm |
Hong Kong |
Legal Counsel |
Global Insurance Firm |
Hong Kong |
Regional Digital Lead |
European Insurance Firm |
Singapore |
Head of HR, SEA |
Global Insurance Firm |
Singapore |
Head of Legal |
Global Insurance Firm |
Singapore |
Head of Compliance |
Global Insurance Firm |
Singapore |
Senior HR Business Partner |
European Insurance Firm |
Singapore |
Senior Legal Counsel |
Asian Life Insurance Group |
Singapore |
Legal Counsel |
Asian Life Insurance Group |
Singapore |
Senior Manager, Risk and Compliance |
Digital Insurer |
Singapore |
Senior Manager, Talent Management |
Digital Insurer |
Singapore |
KEY CONTACTS
For more information or individually tailored advice, please do not hesitate to contact our regional Insurance team:
Hong Kong Office - please contact Paul Shelton
Singapore Office - please contact Suan Wei Yeo
Shanghai Office - please contact Andy Zhi
Beijing Office - please contact Winni Wei